Interior design · LUX HOMES
We develop complete interior concepts for apartments, houses, villas and business spaces — from the first idea to furniture, materials and the last detail.
When the project requires it, we can also take on sourcing, production, delivery and full realisation.
For us, interior design does not start in a catalogue. It starts with how the space needs to work. Before furniture and colour, we look at architecture, movement, proportion, daylight and the way the home or business will actually be used.
Only then do we move to materials, furniture, lighting and detail. Good interior design holds these layers as one system — not a collection of attractive objects.
Scope
The service is shaped around the brief. Some clients need direction and planning. Others want selection and coordination through to a finished interior.
Space and direction
Materials, furniture, coordination
Exact scope depends on the service level you choose. We do not promise technical architectural documentation unless it is explicitly part of the project.
Three levels
You can work with LUX HOMES on design only, design plus sourcing, or full realisation. Behind the studio is Karanelli — with experience in sourcing, furniture, materials and coordination.
01
For clients who need a clear concept before purchases and construction. We work on spatial logic, materials, colour, furniture direction and lighting — through to the interior’s visual identity.
Concept and atmosphere · Planning and zoning · Materials and colour · Furniture and lighting direction
02
For clients who also want help finding furniture, materials, lighting, bathroom products, decorative solutions and manufacturers. This is where the Karanelli network and Turkey sourcing with European quality become a practical advantage.
Furniture and collections · Materials and surfaces · Lighting and bathrooms · Makers and custom work
03
For clients who want one partner from concept to completion: design, sourcing, custom production, materials, furniture, deliveries, coordination and finishing according to the agreed scope.
Design and specification · Production and deliveries · On-site coordination · Interior completion
Residential interiors
We work on residential interiors for apartments, houses and villas — new properties, complete renovations and homes that need full furnishing.
Clients come to us with an empty property, an architectural plan, an existing interior that needs change, or only a general idea of the life the space should support.
Where needed, we can help find appropriate architectural expertise. We do not perform regulated architectural services unless that is explicitly agreed as a separate, permitted part of the work.
Where a project can begin
An empty property · An architectural plan · An existing interior to renew · Only a general idea
Apartment interior design usually starts from a useful constraint: how to use the available space without unnecessary gestures. We work on storage, light, open-plan living, kitchens, bedrooms and bathrooms so movement is clear and furniture is correctly scaled.
The most precise results often come from combining careful planning with a mix of ready-made and custom pieces. Built-ins free floor area; lighting separates zones without extra walls.
Interior design for a house or villa needs consistency across living spaces, bedrooms, bathrooms, dining, circulation and outdoor connections. Materials, lighting and furniture should speak one language, rather than treating every room as a separate project.
Larger properties often benefit from custom furniture and broader sourcing — especially when standard collections cannot meet the required sizes, quantities or level of making.
Custom furnitureFor business
Commercial interior design is not décor placed on top of a finished function. In a hotel, restaurant, café, bar, office or retail space, the look has to withstand real use — guest flow, maintenance, brand and budget.
For restaurant, hotel or office interiors we balance vision, function, durability, brand identity and realistic sourcing.
Many projects stop at concept and renderings. The client is then left to find a furniture maker, lighting, bathroom products, materials, logistics and installation. LUX HOMES can continue further — according to the chosen level — and connect design to real products and coordination.
Through Karanelli’s international experience we can help find manufacturers and products, including in Turkey. Not every project uses Turkish goods; the advantage is access to more options, not a promise of lower prices.
An interior is felt in the detail.
Stone, wood, textile and light decide whether a space remains convincing after the first impression.
When standard sizes or ready collections do not fit the architecture, we can assist with custom furniture — a wardrobe in a niche, a kitchen, a media wall, a dining table, upholstered pieces or a built-in that holds the composition together.
Dimensions, materials, colours, upholstery and finishes can be adapted to the project, not as a catalogue extra.
TurkeyYour interior
Through Karanelli’s international network and experience, LUX HOMES can assist with sourcing furniture, materials and products from manufacturers in Turkey with European quality. That widens the palette — from ready collections to made-to-order production — when the project benefits from that route.
Not every interior uses Turkish products. We do not guarantee lower prices. The advantage is access to additional manufacturers, product options and production possibilities.
Process
Every project starts with the property and the brief. We then define the level of work so design is not mixed with delivery unless the client has asked for it.
We discuss the property, needs, style, budget direction and project scope.
We define spatial direction, mood, materials, atmosphere and function.
We develop the selected interior concept into workable room solutions.
Furniture, materials, lighting and finishes that can actually be realised.
Where appropriate, we coordinate suppliers and custom manufacturing.
Delivery, coordination and completion according to the selected service.
We do not impose one signature style on every client. Direction is built around architecture, the people or brand, the desired atmosphere and practical requirements. Possible languages include contemporary, modern luxury, minimal, warm minimalism, classic interpreted for today, boutique character or a more natural materiality.
Contemporary · Modern luxury · Minimal · Warm minimalism · Classic now · Boutique · Natural
Selecting alone often leads to costly corrections: furniture out of scale, materials that do not connect, light that fails in the evening, and deliveries without a shared logic. A designer does not guarantee a lower cost — they make clearer decisions.
Planning and storage are resolved before purchases, not after them.
Furniture proportions, flooring and colour are checked as a system, not as separate likes.
Lighting is considered with the surfaces so the interior works by day and at night.
When sourcing is in scope, products and suppliers are organised around one specification.
Scope depends on the selected level. It can include concept, space planning, materials, colour, lighting and furniture direction. Where needed, we continue into sourcing, custom furniture and realisation.
Yes. We work on apartment interiors — from compact city homes to larger properties — with a focus on function, storage, light and correctly scaled furniture.
Yes. House and villa interiors need consistency across living spaces, bedrooms, bathrooms, dining and circulation, often with larger-scale furniture and material sourcing.
Yes. We design interiors for restaurants, hotels, offices and other business spaces, where appearance has to work with guest flow, durability and brand identity.
Yes, when the client chooses that level. Design is then connected to selection, production, deliveries and coordination through completion. See also turnkey renovation.
Depending on the project, we can assist with sourcing furniture, lighting, materials and products, including through the Karanelli network. Sources are chosen for the brief, not from one fixed catalogue.
Yes. When standard sizes do not fit, we can assist with custom furniture — built-ins, kitchens, wardrobes, upholstered pieces and other elements according to the project.
Yes. We also work with external architects and contractors. If needed, we can help you find appropriate architectural expertise without replacing regulated architectural services.
With a conversation about the property, needs, style, budget direction and desired scope. We then propose a clear level of work — design, design plus sourcing, or full realisation.
Selected interiors
The three studies below are conceptual — they show language, materials and scale, not completed LUX HOMES commissions.
Conceptual content to be replaced with verified project work.
Black Sea Coast, Bulgaria
A quiet home above the Black Sea composed through light, limestone and soft texture.
Sofia, Bulgaria
An urban interior with graphic structure, sculptural forms and warm metal.
Rila, Bulgaria
Contemporary hospitality connected to the terrain through wood, stone and textile.
Tell us about the property, the idea and what you want to achieve. We will discuss the right scope — from interior design to full realisation.
